Nessa Payet, our Global PR & External Communications Manager, shares her take on the sector since her foray 10 months ago, how PR has a place and continues to play a key role in an industry that continues to evolve at lightning speed.
What were the hottest trends at dmexco 2017? Smart Business Development and Product Managers share their thoughts — from header bidding to GDPR to ads.txt.
In this piece originally published as a press review in Stratégies Magazine, CEO C. Geffray talks Smart AdServer’s hiring surge, global expansion, and the importance of keeping an open mind.
Smart Ad Server and madvertise have launched a non-disruptive, high-impact, native parallax format for both display and video, on mobile and in-app.
Cooper Harris, CEO of Klickly, discusses her nontraditional entry into digital advertising, her Tech.co CTA award, and how Smart AdServer helps Klickly offer its customers a great mobile advertising solution.
Smart’s RTB Product Owner Elmostapha Beljebbar uses market data to explain the convergence of programmatic video on mobile in this keynote presentation at Tabmo’s Programmatic Mobile Morning.
One of our biggest Polish customers, BAN.pl, has been working with us for over four years to built a successful rich media strategy.