One of the biggest DSPs has just made a major ads.txt announcement that will surely impact publishers. If you haven’t already implemented ads.txt, you need to NOW. We’ll tell you why.
The infographic “Fighting Fraud with Standards: Ads.txt and Ads.cert Explained” shows how IAB standards will improve quality in the digital advertising ecosystem.
The IAB created the ads.txt standard to improve quality and stop domain spoofing, and ads.cert is the follow-up. Learn about both, and what’s next.
Want to know how to do native the right way? This article is for you! The third in a four part series on native advertising, it covers US FTC rules and acceptable ads.