Infographics January 24 2018

8 Ad Tech Trends for 2018

What’s in and what’s out in ad tech? Header bidding, walled gardens, quality, server-to-server, GDPR, user experience, first party data. Get the hottest 2018 ad tech trends.

Article December 05 2017

Header Bidding Definitions Made Easy

You probably think you know what header bidding is, but how deep is your understanding? Get images to explain waterfalling, client-side header bidding, server-side header bidding and server-to-server integrations.

Video November 10 2017

Let’s Talk Header Bidding!

Is header bidding is advantageous for publishers? Find out in this dmexco 2017 video with ebay, Netpoint Media and Showheroes.

  • The future of digital advertising after Chrome Adblock [in French]: https://t.co/mZxx7BDhKz via @journaldunet
  • Four Ways to Prepare for the Chrome Ad Filter Rollout https://t.co/nvwVWtexMH
  • Smart is attending the Advertising Week Latam this week! #AWLATAM https://t.co/hf4C7blJFe
  • Advice from @Thomas_Husson, @forrester : “Mobile is not JUST a channel. Use it as a catalyst for digital transforma… https://t.co/JlwAOIvvsF
  • Words of wisdom from Antoine Lamy @uber “Stay informed about #adfraud, and follow the trends, like #adstxt”. And Th… https://t.co/hi0iLtpXJl