GDPR is restricting data use, but Smart has a great alternative for advertisers anxious to make the best of the FIFA World Cup! Learn how to unleash the power of semantic targeting.
The new European rules and regulations are coming into force on May 25! Are you sure you’ve done everything to be GDPR compliant? Get CMP, SDK and compliancy info in this blog post.
The IAB Europe’s Transparency and Consent Framework provides a standardized mechanism for requesting, storing and sharing user consent along the supply chain. Read this summary to understand how it works.
GDPR will go into effect in 3 days. So, you’ve got 3 days left to ensure that all your digital assets are compliant with the new European rules and regulations. Here are a few reminders to help you get ready for Friday.
What’s in and what’s out in ad tech? Header bidding, walled gardens, quality, server-to-server, GDPR, user experience, first party data. Get the hottest 2018 ad tech trends.