Article July 23 2017

Quality at Smart AdServer

Quality is an issue that affects everyone in the ad-tech industry ecosystem. Smart AdServer was originally founded within a premium publisher, so quality awareness is part of our DNA.

Article December 07 2016

Standing Up to GAFA With a Universal ID

DigiTrust and its single token ID may be the best way for publisher and ad tech vendors to stand up to GAFA. Read all about the consortium and Smart’s involvement.

  • Four Ways to Prepare for the Chrome Ad Filter Rollout https://t.co/nvwVWtexMH
  • Smart is attending the Advertising Week Latam this week! #AWLATAM https://t.co/hf4C7blJFe
  • Advice from @Thomas_Husson, @forrester : “Mobile is not JUST a channel. Use it as a catalyst for digital transforma… https://t.co/JlwAOIvvsF
  • Words of wisdom from Antoine Lamy @uber “Stay informed about #adfraud, and follow the trends, like #adstxt”. And Th… https://t.co/hi0iLtpXJl
  • Both Meetic and Uber agree that whitelists, blacklists and cherry picking premium publishers are best practices to… https://t.co/3zTRmjBTar