Learn how Smart AdServer helped Babcox to increase performance and maximize yield by providing a robust full stack platform and ready-to-use rich media formats.
Full stack ad platforms have emerged as a solution to the challenges publishers face in an increasingly fragmented ad tech market. But what’s a full stack, really? And are all full stacks the same?
What’s hot in digital advertising this year? From Automated Guaranteed to in-stream to native ads, we cover it all.
One of our biggest Polish customers, BAN.pl, has been working with us for over four years to built a successful rich media strategy.