Q&A September 28 2016

Who Is Smart AdServer and What Makes Them Different?

CMO Corey Kronengold discusses Smart AdServer and what sets them apart. The interview gives insights on solutions for publishers looking to rev up sales and maximize yield across all screens.

Article September 23 2016

Advertisers Are the New Publishers

What’s visual storytelling? And why was “Advertising is publishing” such a hot topic at dmexco 2016? Let’s take a closer look in this blog post.

Article June 30 2016

What We Didn’t Learn in Cannes

Cannes Lions is an agency-heavy, creative-focused event. But the ad tech industry—indispensable to the growth of the advertising market—was relegated to the periphery.

Q&A June 08 2016

Q&A with Smart AdServer CEO Cyrille Geffray

This interview with Smart AdServer CEO Cyrille Geffray covers Smart AdServer’s position in the market, its global presence, the 2016 hiring surge and this year’s revenue ambitions.

  • "2018 can be pivotal for publishers that take the next major step in their quest to regain control.They must dedica… https://t.co/YpFVqcdpYM
  • Smart's all new solution, Holistic+ unveiled at #Dmexco2018 has been featured in @Strategies #unifiedauctionshttps://t.co/wh1vnsZJ0x
  • Panelists choose 1 word to describe the most significant customer need 3 years from now: 1. Blockchain 2. Good data… https://t.co/qTYiytdvls
  • Kunal Nagpal on the importance of standardization: “Users are different. The local publishers have adapted their un… https://t.co/UVP8Zek7LH
  • “The challenge of #BrandSafety is it depends on the brand. It’s a bianary. It’s fluid. Example: TV Brand Safety is… https://t.co/pqPl2WSMQ3