Article October 31 2016

Smart ad:tech Picks for Publishers

From programmatic video to native advertising, we’ve compiled a list of “not to miss” ad:tech NYC conferences for publishers. Find out who’s speaking when, and which talks to focus on.

Article October 28 2016

Cyrille Geffray of Smart AdServer is Smart

In this piece originally published as a press review in Stratégies Magazine, CEO C. Geffray talks Smart AdServer’s hiring surge, global expansion, and the importance of keeping an open mind.

Q&A October 21 2016

Client Q&A with Cooper Harris, CEO of Klickly

Cooper Harris, CEO of Klickly, discusses her nontraditional entry into digital advertising, her Tech.co CTA award, and how Smart AdServer helps Klickly offer its customers a great mobile advertising solution.

Article August 03 2016

What’s a Full Stack Ad Platform for Publishers?

Full stack ad platforms have emerged as a solution to the challenges publishers face in an increasingly fragmented ad tech market. But what’s a full stack, really? And are all full stacks the same?

Article March 31 2016

Header Bidding: Don’t Believe The Hype

Smart AdServer’s US Country Manager Romain Job explains in which cases header bidding is a good alternative to waterfalling, and when you just shouldn’t believe the hype.

  • Smart AdServer is a Great Place to Work® this year! Thanks to all our “Smarties”!!! Want to join us?… https://t.co/yInqb2Zctp
  • It's lunch time! Come meet us at booth 8.1, stand F78.#mwc17 #Barcelona https://t.co/TCMI6esopS
  • Join us at #mwc17 for the Smart RTB+ brunch! Meet us booth 8.1, stand F78. #adtech #mobile https://t.co/5RVaIWYaji
  • Are you at #mwc17? We are! Come say hi -- booth 8.1, stand F78. #adtech https://t.co/E0CU4Y4ttF
  • Will you be in Barcelona for #mwc17? Let's chat. Schedule a meeting: https://t.co/gQKrOKHMLK #mobileads #adtech https://t.co/cPsiUbyioY