Article July 25 2016

What’s VPAID and Why Is It Important?

Publishers, advertisers and trading desks all win with VPAID. Learn how Smart AdServer is one of the first to be in-stream and out-stream VPAID compliant on mobile and desktop.

  • Ads.txt has gained adoption, but 19% of advertisers still haven’t heard of the standard. Get more ads.txt stats in… https://t.co/5ycY4r7Xa3
  • Publishers like Axel Springer are reducing their reliance on the duopoly by activating their #1stpartydata.… https://t.co/E7TDJJKKde
  • Today’s “Smart Programmatic Breakfast” in Berlin was a great success. Thanks to our Buyers, Publishers and Partners… https://t.co/N0KQKRzwSz
  • Ads.txt has gained adoption, but 19% of advertisers still haven’t heard of it. Get more ads.txt stats in this… https://t.co/bFXmLuQeoN
  • Ads.txt has gained adoption, but 19% of advertisers still haven’t heard of the standard. Read more in this @Digiday… https://t.co/1OkGefI0R3