Article September 29 2017

Ads.txt: Adopt or Be Blocked

Publishers who don’t implement ads.txt are being blacklisted by the buy side. Our advice? Implement it now so you don’t have problems later.

Article October 25 2016

Get Smart About Programmatic I/O NYC

Are you looking for demand-focused sessions at this year’s NYC Programmatic I/O? Our Demand Partners Manager Virgile Rault has compiled our “not to miss” list just for you.

  • Thanks for featuring us today @exchangewire @sonjakroll. Here's more info on our announcement with @RubiconProject… https://t.co/hsz4udGzfF
  • Thanks @ErikSass1 for featuring us today on @MediaPost. Check out the full article here: https://t.co/Cl7Wri0zPK
  • Thanks for featuring Smart's infographic on interstitials @mediatmg Check it out here: https://t.co/Ee1bD8EBh0 https://t.co/JlZc8tFspf
  • Roundtable: "#data strategies will give us a better understanding of users. And w/ that #adblocking will decline."… https://t.co/sGH7PHd2wg
  • "Access to #data ensures optimized inventory sales" -@zenith #adblocking #adtech https://t.co/1kYBbOXB96