Video October 26 2017

Let’s Talk Private Marketplaces!

What’s a private marketplace (PMP)? Why should you use a private marketplace to buy inventory? Find out in this video from dmexco 2017.

Article July 13 2016

Programmatic Glossary

The industry is fraught with digital advertising definitions, especially ones about programmatic. Our simple glossary defines the most important terms related to automated online advertising, from Header Bidding to Automated Guaranteed.