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July 13 2016

Programmatic Glossary

Why should you read this article?

Because you need get your programmatic definitions straight!
Maya Lawrence

The industry is fraught with digital advertising definitions, especially ones related to programmatic. We’ve created a simple glossary with some of the most important terms related to automated online advertising, from header bidding to Automated Guaranteed.

Check them out at http://smartadserver.com/glossary/.

This is just the beginning of our Smart AdServer Glossary. There’s more to come!

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