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Archive for Mobile Advertising
Top 15 Android devices by ad impressions before Galaxy SIV launch
2012 was a key year when Android devices overtook iOS in terms of mobile traffic (usage) and also [...]
Mobile, the real new frontier of advertising for publishers in 2013?
Will the main advertising challenge for publishers in 2013 deal with mobile monetization, before other main topics such [...]
Infographic: 3 key points about mobile advertising you should know in 2013
With the Mobile World Congress 2013 coming up in a couple of days, we thought it was good [...]
10 criterias to help publishers choose the right ad server in 2013
Why choosing the right ad server is important An ad server is a tool at publisher’s disposal [...]
Assassin’s Creed III case study: How Smart AdServer is being used to launch great mobile rich media campaigns?
As shown in our previous infographics (Euro 2012, Olympics 2012, 2011 overview), roughly only 20% of mobile banners [...]
iPad mini’s launch : Which impact on your mobile advertising campaigns on iPad & iPhone ?
Today, Apple starts selling the iPad mini. This new tablet is smaller than a classic iPad but bigger [...]
Interest Targeting on Web & Mobile : What it means for Advertisers & Publishers
As social networks can use data and social graph shared by users, Interest Targeting is one of the [...]
London Olympics 2012: The impressive Mobile Infographic
Mobile has been redesigning the digital landscape, even in sports channels. That’s no news, this is not a [...]
Euro 2012: The Mobile infographic by Smart AdServer
Last June’s Euro 2012 was marked by Spain’s historic victory (the third in a row after the World [...]
Smart AdServer Dashboard App : now, manage your campaigns on your iPhone too
We are very proud to presents our new Smart AdServer Dashboard iPhone app, available in the App Store : http://bit.ly/SmartAdiPhoneApp [...]
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