Wednesday, Feb. 22, 2017

Archive for November, 2016

Charity in the Digital Media Industry: Q&A w/ Tom Deierlein

Charity in the Digital Media Industry: Q&A w/ Tom Deierlein

Posted On: November 30, 2016

Tom Deierlein is an ex-ad exec and founder of the TD Foundation. Learn what role the advertising agency [...]

Smart AdServer Signs BVDW Code of Conduct for Programmatic Advertising

Smart AdServer Signs BVDW Code of Conduct for Programmatic Advertising

Posted On: November 25, 2016

We just signed the BVDW Code of Conduct for Programmatic Advertising, committing ourselves to transparency, quality, and safety [...]

The True Programmatic Setup: A Talk With Smart AdServer and Genesis Media

The True Programmatic Setup: A Talk With Smart AdServer and Genesis Media

Posted On: November 25, 2016

Get the scoop on programmatic video and server-side implementation (S2S) in this AdMonsters interview with US Country Manager [...]

Stratégies Publishes New Programmatic Landscape

Stratégies Publishes New Programmatic Landscape

Posted On: November 24, 2016

Stratégies just released the 2016 version of its "Programmatic Landscape" for French ad tech. Like all the other [...]

Marketing Remix Keynote, “Transparency, the Key to Control”

Marketing Remix Keynote, “Transparency, the Key to Control”

Posted On: November 16, 2016

Publishers, want to know how many hands are in your pocket? CMO Corey Kronengold explains the importance of [...]

Smart Marketing Remix Picks for Publishers

Smart Marketing Remix Picks for Publishers

Posted On: November 10, 2016

Marketing Remix is the conclusion of a month-long string of ad tech conferences. This day is all about [...]

Smart Tech: What’s Unity? And Can You Build a Bridge?

Smart Tech: What’s Unity? And Can You Build a Bridge?

Posted On: November 08, 2016

In our first "Smart Tech" piece, mobile developer Loïc Giron Dit Metaz tells us what Unity has brought [...]

Smart AdServer Ramps Up Vertical Video Ads to Meet Market Demand

Smart AdServer Ramps Up Vertical Video Ads to Meet Market Demand

Posted On: November 07, 2016

Check out this article from VideoNuze about Smart AdServer's Vertical Video format. Learn about how the ad network [...]

IAB: Flexible Ad Formats for All Screens

IAB: Flexible Ad Formats for All Screens

Posted On: November 03, 2016

Smart AdServer is working with the IAB to make sure that the new LEAN format standards work seamlessly [...]

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