Tuesday, Jan. 24, 2017

Archive for June, 2016

What We Didn’t Learn in Cannes

What We Didn’t Learn in Cannes

Posted On: June 30, 2016

Cannes Lions is an agency-heavy, creative-focused event. But the ad tech industry—indispensable to the growth of the advertising [...]

Smart AdServer Makes Understanding Programmatic Easy

Smart AdServer Makes Understanding Programmatic Easy

Posted On: June 29, 2016

Are the definitions surrounding programmatic confusing you? Get it all straight in one minute flat! [...]

How Publishers Can Increase Their Programmatic Video Revenue

How Publishers Can Increase Their Programmatic Video Revenue

Posted On: June 23, 2016

US Country Manager Romain Job and Genesis Media's Melissa Bonnick sat down at OPS 2106 for a Q&A, [...]

Are programmatic guaranteed and automated guaranteed the same thing?

Are programmatic guaranteed and automated guaranteed the same thing?

Posted On: June 21, 2016

The ad tech industry is constantly evolving. New definitions pop up almost daily, and it can be difficult [...]

Will Video Ad Production Change Now that Vertical Video is on the Rise?

Will Video Ad Production Change Now that Vertical Video is on the Rise?

Posted On: June 20, 2016

This article takes a look at the impact vertical video will have on the way digital advertisements are [...]

Top 10 Twitter Accounts to Follow Before Cannes Lions

Top 10 Twitter Accounts to Follow Before Cannes Lions

Posted On: June 16, 2016

Check out the top ten Twitter accounts to follow before Cannes gets underway! From Terence Kawaja to Sara [...]

Q&A with Smart AdServer CEO Cyrille Geffray

Q&A with Smart AdServer CEO Cyrille Geffray

Posted On: June 08, 2016

This interview with Smart AdServer CEO Cyrille Geffray covers Smart AdServer's position in the market, its global presence, [...]

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