In this third and last article in our series on video advertising, we focus specifically on VAST 4.0’s response to new screens and connected devices.
This second article in our series on video advertising covers VAST 4.0.’s response to market challenges through the creation of advertiser and publisher controls.
Inspired by graphic designer Vahram Muratyan’s blog-turned-book, we created a “New York versus Paris” infographic based on our observations of the ad tech industry.
Learn how Smart AdServer helped one of the Europe’s leading digital publishers predict future traffic volume and gather crucial information on available inventory and audiences.
Mobile phone use is increasing, video is on the rise, and vertical video is the next big thing! Read our first article in a three part series on this hot new format.