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Archive for November, 2012

What is an ad server and why could you need one?

What is an ad server and why could you need one?

Posted On: November 29, 2012

What is an ad server? This title might sound tricky for anyone that is already familiar with ad [...]

Assassin’s Creed III case study: How Smart AdServer is being used to launch great mobile rich media campaigns?

Assassin’s Creed III case study: How Smart AdServer is being used to launch great mobile rich media campaigns?

Posted On: November 15, 2012

As shown in our previous infographics (Euro 2012, Olympics 2012, 2011 overview), roughly only 20% of mobile banners [...]

The Employee Of The Month : Mirko’s Journey In Smart AdServer

The Employee Of The Month : Mirko’s Journey In Smart AdServer

Posted On: November 08, 2012

Hi, I’m Mirko! I’ve been doing an internship and working half-time as a student at Smart AdServer for [...]

iPad mini’s launch : Which impact on your mobile advertising campaigns on iPad & iPhone ?

iPad mini’s launch : Which impact on your mobile advertising campaigns on iPad & iPhone ?

Posted On: November 02, 2012

Today, Apple starts selling the iPad mini. This new tablet is smaller than a classic iPad but bigger [...]